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Most Customers Fair, But Sometimes Minority Take Advantage of Stores John Wannamaker started the mis- bu chief when he proclaimed “The cus- . 511‘ tomer is always right.” Other de-EPI‘ partment stores found it imperative as to meet competition by following“ suit. The policy has sent many an P0 executive to an early grave and worse E‘ still, it has become appalingly ex-lno pensive for the customer. lidf An Take the return evil, for example. In stores doing mostly a charge busi- ness, returns run as high as 19 per cent. One dress out of every four sold in exclusive specialty shops comes back. Many women seem to do their shopping- after their buy- ing. They send home half a dozen garments for consultation with hus- bands, mother, sister, and perhaps the cook. until one is finally selected. Fur scarfs are returned after having been worn at a party. The Monday following a big football game is a Roman holiday for the return of fur coats. In the pockets may be found cosmetiCS, handkerchiefs, and half- empty bottles of liquor. Houses are virtually redecorated for some gala event. After the ball is over calls are received to pick up rugs, chairs. glassware and china. Often not all the food has been washed off the dishes. Met by Rival Not long ago a load of furniturec was sent to a customer in a New‘ York suburb. As the van turned in-‘ to the driveway, it was met by a: truck from a rival concern coming out empty. The lady had accounts at both stores and had calmly ord-, ered from the second shOp duplicates of every piece of furniture from the first. The fact that it ecst $135 to send out each truck was something she never considered. She wanted to compare A’s furniture with B’s.~ In the end, she decided not to buy any of it; she shut the house for the winter and went south. A good many returns, of course, unavoidable. Stores make mistakes; they deliver the wrong article or the wrong size or deliver it late. But most returns are not justifiable. Ev- ery survey shows that more than half are in no way the store’s fault.‘ Even in a medium-sized department store no fewer than 23 persons are involved in getting an article to a customer and getting it back in stock. The cost runs from 30 to 60 cents an item. Returns entail an annual outlay of $50,000,000 for wasted lab- or alone. The indirect and intangâ€" ible costs of the extra space required for returned merchandise damage and breakage, the settling of unjust claims, and the loss of potential sales while goods are out, are im- possible to estimate. Often Wrong The customer is often wrong, too, in complaints against salespeople. Madam returns a pair of scrim cur- tains inv rags. “The girl assured me they were washable,” she says. “and look at them!" Discreet questioning brings out that the curtains had been put into a washing machine. Sales- people are definitely instructed to call attention to unusual delicacy to forestall the complaint, “It didn’t wear.” Another popular accusation, when credit is refused because a returned article is not in good condition, is THURSDAY, JANUARY 20th, 1938. ustomers Are Not Always Right, Storekeepers Find FIRST THREE WINNERS in the Sainsbury Competi- tion for Wiltshire Sides at the Royal Winter Fair were raised by Master Feeders â€" MASTER PIG FEED CONCENTRATE and MASTER PIG STARTER! MASTER DAIRY FEEDS are being used byTnore and more feeders every day. MASTER GAINMAKER DAIRY FEED (24%) and MASTER DAIRY CONCEN- TRATE (32%) are ideal for long-time, trouble-free milk production. MASTER DRY AND FRESHENING FEED is the NEW and BETTER feed for dry and freshening dairy cows! aster FOR BETTER RESULTS MASTER POULTRY FEEDS are setting new records this year. The highest record for a year’s production ever made in Canada (all breeds considered) was pro- duced by birds started on MASTER CHICK STARTER and grown on MASTER GROWING MASH! THIRTY BIRDS owned by L. F. Bevan of Thornhill, Ont., qualified in Official R.O.P. this year with records from 207 to 313 eggs per bird per year on MASTER RED HEAD EGG MASH C.L.0.! Get on to MASTER Feeds NOW! Wilfred R. Dean Thomhill, Ontario a single incident may destroy the effect of years of patient acquies- lcence to whims. One customer spill- ‘ed ink on a new glove. She demand- ‘ed a new pair because, although the igloves had been guaranteed wash- lable, the spot would not come out. The buyer explained that no amount of washing will remove ink stains. The customer was furious and never ldealt with the store again. I Rules Broken Maintaining the fiction that the [customer is always right has created ;a problem of such proportions that {there are continued attempts to com- ibat it. Rules are made, and broken. ‘One store wraps garments in cello- phane and says it will not take them back if the wrapper is broken. Anâ€" iother affixes seals. In some stores the credit given fOr returned goods is only 75 per cent of the original price. Time limits, ranging from three to ten days, are set. Central testing bureaus settle some of the arguments about defective merchanâ€" dise. Yet only in Washington, D.C., 'where women’s clubs participated in the campaign, has there been sub- stantial decrease in returns. Repeat- ed attempts in Boston, Dallas, De- troit and New Orleans have met With little success. During a campaign in !San Francisco, the period that goods were kept out decreased 40 per cent â€"but total returns deceased only five. Reporting habitual returners to a central bureau and refusing them credit precisely as if they were ’bad pay, as is now done in many communities, is a firm step in the right direction. that the salesperson said, “Take this out and use it and see how you like it.” This statement may be made occasionally by a foolish employee, but stores emphatically discourage such wiles. The records of salespeo- ple are carefully checked for returns as well as sales. Now the trouble with this whole policy is that it defeats its own ends. Everybody employs it. Store A does not gain a single customer by being idiotically lenient when store B is doing exactly the same thing. Again, Anywhere but in a small town, a single store is helpless. And it is difficult to get merchants to act to- gether. In one city all the stores agreed, at a meeting: to be ndnwnn? about time limits. Two daVs Inter the largest store in town advertised in all the papers, “We set no time limit on returns.” The plan had to be abandoned until the next meet- ing‘ The solution in the last analysis, rests with customers. Most of them are women. They should learn to shop as men do. Returns in men‘s departments are strikingly lower than elsewhere. Men. more accus- tomed to business dealings than woâ€" men are less prone to make absurd demands. The average man has less time to waste. He wants to get . . x . his busmess over as rapidly and palmâ€" lessly as possible, and he hasn’t the leisure to spend hours in comparative shopping expeditions or in arguing over imaginary grievances. If women curbed their proven’bial privilege of changing their minds, they would not only bring light into the lives of harassed employees and help solve the traffic problem by eliminating trucks loaded with un- wanted merchandise but they would also materially benefit the family budget by lowered prices. ‘Raeeve J. A. Greene is attending Count-y Council sessions in Toronto this week. vines is son, Mr Mr. A. E. Glass and Mr. J. A. Mabley left Monday by motor for California. They expect, to return about March lst. Please reserve the date Friday, January 28th for the annual Bridge and Euchre of the School and Home Club in the High School Gymnasium at 8 pm. Mr. T. H. Trench, Mrs. Frances Atkinson, Mr. and Mrs. J. E. Smith and Miss Betty Smith attended Sir William Mulock‘s birthday reception Wednesday afternoon. W. I. TO HOLD SOCIAL EVENING The Women’s Institute will hold their Social Evening in' the Munici- pal Hall, Thursday, January 27th at 8 p.m. All friends of the Institute are cordially invited. HOUSE SOLD Mr. Henry Bowes has sold the proâ€" perty at 36 Centre St. West recently purchased by him from the execu- tors of the late Mrs. Lucy Bowes to Miss Millichamp of Toronto through Barr and Co., Real Estate Brokers, 22 College St., Toronto. A LIMERICK BY RUDYARD KIPLING There was a young boy in Quebec Who was buried in snow to his neck. They said are you friz? He said‘, yes I is. But that the cold you have in Quebec. SKATING AT PUBLIC SCHOOL Parents are advised» that a sheet of ice at the Public School is reserv- ed for junior pupils and skating is supervised by the teachers until 5 o’clock. T. B. TESTING IN ALBION AND CALEDON BEGUN The testing of cattle for T. B. beâ€" gan last week in Albion and Cale- don townships. This: testing was postponed last year owing to Ithe 0p- position which developed at the time. This work has been done in the bor- dering townships and the districts will therefore soon present a solid block in this regard. IN MEMORIAM REAMANâ€"In loving memory of our dear mother_, Mrs. D. S. Reaman, who passed away January 23rd, 1935. Through all our lives the thread apâ€"' pears, Of mother love pure gold, The woven pattern of our years, No brighter fibres hold. This golden thread has made for us Sweet memories that shine, And bind for all eternity, Our mother’s heart and ours. Mr. Walter Scott of St. Cathar- es is visiting at the home of his in. Mr. Walter Scott Jr. DIXONâ€"In loving memory of a dear wife and mother, Laura Sheppard, who passed away January 21, 1935. Gone is the face we loved to see, Silent is the voice we loved to hear, Too far away for sight or speech, But not too far for thoughts to reach; Sweet to remember her who once was here, And who, though absent, is just as dear. â€"â€"Sad1y missed by husband and Social and Personal daughter Lorieen IN MEMO‘RIAM “EA‘MANâ€"In loving memory of a ‘ear mother and grandmother, Mrs. D. S. Reaman, who passed away Jan- uary 23, 1935. We mourned for her in silence, No eyes can- see us weep, But many a silent tear is‘ shed While others are asleep. Three years have passed since that sad day, The one we loved was called away; God took her home, it was His will, But in our hearts she liveth still. â€"Ever remembered by Ambrose, Pearl and family. HIGH SCHOOL NOTES (Sam Macdonaldi) 'Iiwo hockey games were scheduled to be played betWeem a team from the local High School and a team from Aurora last week. Monday, January 10th the team from Aurora played the first game at the local arena. The first period gave Aurora the edge but neither of the teams were very good. Richmond Hill won the game by the score of 7 to 4. The first period was more of a game of golf with the opposing players batting the puck to each end of the ice. The second and third period showed some very exciting hockey. soon The first game of the basketball schedule was played Wednesday, Jan. 19th with Pickering College‘ team 28 to 16 The other game will be played The ( IN MEMORIAM d was more of a game Kipp, B_A_; ith the opposing players May I add to the above by Mrs. E PUCk to well end 0f the Kipp. We who have worked for 8 second and. third PeTlOd years with Mrs. Matthews as presiâ€" ne very excmng‘ hOCkeY- dent of our Baptist Women’s Foreign 91’ game Will be Played Mission Board frequently entertained in their home, love and honor Dr. t game 0f the baSke'f/ban Albert and Mrs. Matthews for their 3% played Wed‘nes'daY, Jan‘- lhigh standard of Christian service, Pickering College. fee-1 Ikeenly this effort to connect 1d game Friday, January them with the liquor traffic. It, is 93511)’ W0“ by the senior not the first. Thank ,you. ’ 16- Richmond Hill, Ont. Anna Moyle. THE LIBERAL', RICHMOND HILL, ONTAgutâ€" â€"â€"Family. The Richmond Hill Badminton Club founded last Fall, is now a thriving organization with a membership of about forty. It has planned its first major entertainment for Wednesday, January 26th. Willowdale and Thorn- hill Badminton Clubs are to be the' special guests of the evening. Start- ing at 7.30 there will be a few friendly games amongst the three clubs. A big drawing card is exhi- bition games to be played by several experts from the city, who will disâ€" play the correct technique inrvolved in the various serves and returns. This feature should be a real ad- vantage. Later there will be danc- ing. Of course there will be a lunch before farewells. The club looks for- ": “.1... stantial missionary bale and box of clothing, etc. collected. besides a goodly number of quilts sen to Nor- way House, was reported on the year's work at the January meeting of th'e W.M.S. of Unionville United Church, held at the home of Mrs. J. i Brown. In reviewing the 2nd chapter of ithe study book, Mrs. E. E. Braithâ€" waite, with the aid of a map, made lit very interesting. In 1884 the Bri- tish Foreign Missionary Society was organized. Some of the great mis- sionaries sent were Dr. Geddes to the New Hebrides, Rev. W. Currie _to Angola, Africa, Rev. 0. Kilborn ‘to Chengtu and Miss J. Dow to lHonan, China. ing. Of course there will be a lunch before farewells. The club looks for- ward to a record crowd and plenty of fun for all. The first meeting of the Youngl People’s Union for this year was‘ held at the home of Mr. and Mrs. J. Curtis on Monday evening. After the hymn singing Rev. McDonald led in prayer. The lesson was read by Miss Love from Luke 10, 25â€"37; Rom- ans 10, 8â€"15. Mrs. Acreman gave a reading “Shiftxing Gears,” also the topic on a missionary theme, “A new church faces a new world” which was Very interesting. Murray Acre- man read a poem “1938". An article on the life of thelate Miss Dow, a Canadian missionary to China was given by Mrs. Acreman. The exâ€" ample and memory of M'lSS Dow will long linger among the Chinese where she worked. After the program the executive met to plan for other meet- ings. An outcome of the business meeting was a resolution that the president open each meeting before the convener of the evening takes charge. RICHMOND HILL BADMINTON CLUB PLANS EVENING’S ENTERTAINMENT Monday the Y.P.U. will meet at the home of Mr. and Mrs. Free- man Barker. The congregational meeting wm De held on- January 25th. Mr. and Mrs. Joe Stewart of York Mills were visitors of Mr. and: Mrs. Victor Stephenson on Sunday. Miss Ruth Bice visited her friend Miss Gwen Smith on Sunday. Mr. Herb Smith, Miss Gwen Smith and Miss Love attended the Junior Farmers Banquet at Victoria Square time. Ehner Leek and‘ aunt attend- ed the funeral of a relative at B01- ton on Monday Dear Sir:â€" Editor, The Liberal Multitudes of people are quickerl to believe the worst of others thanl they are to give them the benefit of the doubt. An illustration? This will serve.' This man had been an ardent pro- i hibitionist for many years; in« public ‘ and private life he was known Iar‘ and wide as one who never touched any alcoholic beverages at any time. There came great and deserved hon- or to himâ€"with its attendant gath- erings. Gatherings where formerly there had been served drink in many ‘forms and in abundance. A daily paper in referring in advance to one of these gatherings wrote of the “punch with a stick in it" that would be served and immediately the bar- rage of letters was on. Many who had known the public man well for years wrote him expressing their great surprise that he shOuld have abandoned his principles for position and reading him a fine curtain lecâ€" ture for his sin in serving liquor at his gathering. It never dawned upon these that the fine man they had known so long might not be guilty of the offence chargedb-that the paper might be wrong in what it wrote. They just assumed he was guilty and scorched him with their letters. They ddd not know that before the function he had issued orders in writ- ing that no liquOrs were to be served in any form and that" these instruc- tions had been observled‘ strictly. They just believed the worst without a single endeavor to learn the truth of the affair. It’s strange but what? do so many seem to prefer thinking the worst in preference to the best? It seems that way so often. Published in the Canadian Baptist January 13, 1938 by editor Lewis F. Letlers from ihe People Tuesday night and report a good “THINKING THE WORST" H‘E-ADFORD 'egational meeting will be The fine sum of $320.00 was gathâ€" ered in during the year and a subâ€" ‘stantial missionary bale and box of clothing, etc. collected, besides a Igoodly number of quilts sen to Nor- way House, was reported on the year’s work at the January meeting ’of th’e W.M.S. of Unionville United lChurch, held at the home of Mrs. J. i Brown. Mrs. H. Whaley gave an approâ€" priate talk in memory of the three l‘ife members, namely, Mrs. C. Craw- ford, Mrs. A. McKin‘n'on and Mrs. J. H. Chant, who have passed away reâ€" cently. Mrs. Crawford was for over fifty years an active missionary wor- ker and president for many years. Mrs. McKinnon was always interest- ed in the W.M.S. and Mrs. Chant was an- active worker and lst vice- president at the time of her death. Mrs. Whaley closed with repeating some beautiful verses. CENTRAL UNITED CHURCH UNIONVILLE Pasltofâ€"Rev. A. E. Ovyen 10 a.m.â€"Church School. 11 a.m.â€"“Prayer and Good Manageâ€" ment.” 7 p.m.â€"“Some Reformation Minds.” EBENEZER UNITED CHURCH 1.30 p.m.â€"Church School. 2.30 p.m.â€"“P1‘ayer and Good Man- agement.” WEEK-END SPECIALS UNIONVILLE We are again pleased to prggém-t {hiâ€"sflgfjeajb comedy. An evening of entertainment for all. FRIDAY - SATURDAY, JAN. 21 - 22 DOUBLE FEATURE BILL JACK OAKIE â€" A1513 _§9_T_H_I:JRN in All will enjoy this farcical higrllel: mystery. It’s a real laugh romp from start to finish. A150 SMITH BALEW - CECILIA PARKER in MONDAY & TUESDAY, JANUARY 24 - 25 IRENE DUNNE - RANDOLPH SCOTT - DOROTHY LAMOUR “ HIGH. WIDE AND HANDSOME‘ ”7 It is magnifice-n-t- alt-eyrtélnment. In it you will find all the ingredis ents that go to make up the sort of film one can enjoy from beginn- ing to end. A richly produced, spectacular and melodious show. \VEDNESDAY & THURSDAY. JANUARY 26 - 27 CARY GRANT â€" CONSTAN"F. PFNNFTT - ROLAND YOUNG “ TOPPER ” Well known voice teacher and chitic will undertake to train eight boys in the art of singing children’s folk songs for concert and radio appearances. Only those with good vocal material will be accepted. Auditions from three to four o’clock Saturday, Janu- ary 22nd 'at the Rustic Inn Studio. Accompanist, Mrs. J. W. Johnson. Domestic Shortening, 2 lbs. Peaches, tin . . . . . . . . . . . . . . . . . . Adanac Flour, 3'/z lb. bag . . . . . . . Cowan’s Cocoa, 1 lb. tin . . . . . . . Benson’s Corn Starch, pkg. Pure Lard, 1 lb. . . . . . . . . . . . . . Crisco, 1 lb. tin . . . . . . . . . . . . . . . Matches, large box . . . . . . . . . . . . Clark’s Tomato Juice, 3 large tins Oranges, 1 dozen . . . . . . . . . . . . . . Chocolate Layer Cakes, each .. Rinso, large pkg. . . . . . . . . . . . . . . Prunes, large, 2 lbs. . . . . . . . . . . . BAKERS -â€" BUTCHERS â€" GROCERS Phone 117 Richmond Hill MAESTRO PAUL. pleasant Wesitéi‘n, rich in photography and good singing KERR BROTHERS TO-DAY. THURSDAY, JANUARY 20TH WILL ROGERS - ROBERT TAYLOR in MRS. ISOBEL BANNERMAN Elocution and Dramatic Art éNfiTH BALEW - CECILIA PARK' ‘,‘ ROLL ALONG COWBOY ” one of the funniest comedies W's-WEB 'SLEUTH ” “ HANDY ANDY ” RAILWAY BARGAIN FARES THIS WEEK-END From Toronto to all points on the Temiskaming' Railway including Cochrane, Noranda and Kapuskasimg. Also to Ottawa and Montleal. Fares and services from any C.N.R. ticket office. RICHMOND HILL UNITED CHURCH Rev. C. W. Follett, B.D., Pastor Sunday, January 23rd 11 a.m.â€"“God>’s Search for Man." 2.45 p.m.â€"â€"Sunday School. All Deâ€" partments. 7 p.m.â€"“Ma£n"s Inhumanity to Man." Song service with old favorite hymn! at 7 sharp. Everybody welcome. P.S.â€"â€"The annual meeting of the cop- gregation will be held on Wednes- day evening next at 6.30 o’clock. Supper will be served at 6.30 after which the business of the church will be transacted. Come and‘ share the evemdng with us. RICHMOND HILL Rector: Rev. W. F. Wrixon, L.Th. Sunday, Jan. 23rd Epiphany 3 Services 11 a.m. and 7 pm. Sunday School and Bible Class 3 13.111. All Welcome W. A. Supper Friday, January 215i Annual Vestry Meeting Monday, 24th Rev. J. D. Cunningham, B.D., Minister Sunday, January 23rd 11 a.m.â€"God’s Redemptive Purpose.” 2.30 p.m.~â€"Sunday School. 7 p.m.â€"“The Glory; of the Ungifted?’ The annual meeting of the con- gregation will be held on Monday evening, January 24th at 8 pm. in the Sunday School room. RICHMOND HILL PRESBYTERIAN CHURCH ST. MARY‘S CHURCH (Anglican) PAGE {16 25c. 11c. 14c. 22c. 11c. 14c. 22c. 7c. 25c. 19c. 25c. 23c. 19c.