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I THE” LIBERAL, Richmond Hill, Thurs., Jan. 28, 1954 For instance, a genuine rebuilt well-known vacuum cleaner” is adver- tised at $12.95 â€" an impossibly small sum, because it is less than the cost of rebuilding a vacuum cleaner. The housewife investigating finds that the advertiser has no office in town, only a. telephone number. So she accepts the suggestion that an agent call at her home. ,The agent shows her the adver- tised cleaner â€" an old one which he ad- mits is worth little. But in his car, he sgys,is a “real buy â€" a brand new ma- In the “bait-Ad” racket, a nation- ally known product is offered at a ridi- culously low price. When the customer bites the advertised product is admit- ted to be old_ worn out and not worth buying; then a new article of an infer- ior or unknown make is offered at an exorbitant figure. “Bait-advertising” is a fraudulent form of advertising of which the public should .beware, warns the Strathroy Age-Dispatch. 7 On the other hand, police villages have not stood idly by. The Commiss- ioners of the Police Village of King City have laid strong protests to the Depart- ment of Municipal Affairs Minister, Hon. George Dunbar against further re- strictions upon the incorporation of pol- icé villages. W. S. COOK, Editor The 105-year old act which would permit Malton to annex the A. V. Roe $415.000. a year tax revenue should be changed, said an official of Queen’s Park. Under the 1849 Baldwin Act, new known as the Municipal Act, a. county or district council “must pass a by-law within three months after a pol- ice village has petitioned to become an incorporated village.” Township and provincial authorities feel that if an amendment is not passed to halt Mal- ton’s move, parent Toronto township may be forced into bankruptcy through the loss of $415,009. yearly Arevenu‘e. A bid for autonomy being made by the Police Village of Malton has brought a serious threat to the security of Tor- onto Township and may eventually re- sult in a change in legislation which will afi‘ect police villages throughout the provi_n_ce. .-._ 1‘ . co: 11 Tithe liberal An Indenendent Weekly: Established 18'. In in area such as our own with w An Independent Weekly: Established 1878 “(""m'7 Subscription Rate $260 per year; to the United States $3.00; 5c Single Copy Member Audit Bureau of Circulations Member Canadian Weekly Newspapers Association J. E. SMITH, M.P., Publisher Telephone TUrner 4-1261 “Authorized as second class mail, Post Ofiice Department, Ottawa’ Bait-Advertising Cheats Public The Bid For Autonomy The outcome of this test case will no doubt be watched with great interest, not only by the residents and trustees of police villages but by ratepayers and councillors of townships throughout the province for no matter what decision is arrived at, considerable problems will likely result, especially in areas where police villages are fast outgrowing their status. A century ago, the county council was the only body likely to be affected by incorporation but now whole town- ships will have to bear the load of re- duced revenues. Between now and the three month limit allowed after the pe- tition, it is probable that the Ontario Legislature will pass the amendment. The buying public is being cheated every day by this form of advertising from coast to coast. It is little used in weekly newspapers but has been com- mon in the larger centres. These gen- try are gradually being caught up with, however, and many newspapers and radio stations are now refusing this “gyp” advertising. This is just another indication that in the long run it pays to patronize home town merchants you know and who handle merchandise on which you fignddepepd and which they stand be- m . Not only vacuum cleaners, but se'w- ing machines, refrigerators and radios are similarly advertlsed. The “real-buy" proves to be a cleaner of an unknown brand, made by the agent’s own company. Because of poor construction and the necessity of many repairs, this machine costs the hapless victim heavily in the long mm. four rapidly growing police villages, Maple, King, Thornhill and Unionville, considerable interest in the proposed amendment has been shown. Although Thornhill’s application for autonomy was turned down three years ago by York County Council. no court action was sought to force the county. But while various applications have been ;urned down, there is no reason why more applications should not be forth- coming from many of these rapidly ex- panding villages. AILVERNA SMITH, Associate Editor When the great English essay- ist, Samuel Johnson, was struggl- ing to make a place for himself in the world of letters, he sought the assistance of Lord Chester- field. Johnson sat for hours in his lordship’s waiting-room wait- ing for an interview which was never granted. Johnson was stung beyond words, ignored and humiliated. Many years later, when John- son published his great dictionary and was reckoned one of the most famous men of his century, Lord Chesterfield wrote him a fulsome letter of appreciation. Johnson's reply has become a classic. He wrote: it come early had beén kink 'it has been delayed until I am indiffg-‘egt anc_l cannot ganjoy it ,fi, 7., -- . . . till I am known 'a'nd do not want It.” Whatever lay back of Chester- field‘s failure to write that covet- ed letter brought a rebuke which must have been read by millions. It in almost the only thing one remembers about his lordship. “The notice you have been pleased to take of my book had The truth is that most of us take too much for granted. We assume that those who we ad- mire, or deeply love, know all about it and to write to them is unnecessary. Like the man from Wales if we were suddenly faced with our record of careless ne- glect, it would startle us. Elizabeth Haldane had three boys and one girl. Her eldest son lbecame Lord Haldane, a very prominent and political and lit- ‘ erary figure of his time. He was Chancellor of the Exchequer for Great Britain during the First World War and was greatly re- spected because of his fine char- acter. We have not space to write ’much about him except this one thing: Naturally, during that war ‘he was one of the busiest men alive. Often his day’s work was not done until long after mid- night, but no matter how weary he was he would not go to bed until he had written to his mother â€"even if it was only a few linesâ€" to let her know that all was well. What a happy mother to have such a son, and what a fortunate son to have such a mother. I asked him how often he wrote her. He tried to evade the ques- tion but when pressed replied: “I am not much of a letterwriter, but I always write a long letter at Christmas." He admitted that this was the only time he did write; an annual affair. Over a‘gainst the negligence I want to record a remarkable illustration of consistent writing. 7 SUNDAY AFTERNOON Write That Letter Twenty years ago a young man came to this country from Wales. He is a fine citizen and has made a worthy place for himself here. Recently he told me something about his mother. He said: “She is a grand woman, she carries on without a word of complaint; yes, sir, a fine woman.” Every month $29,370,000 flows into the home of 2,080,000 fam ilies on behalf of 4,860,000 child- ren. I need not emphasize what this, means in terms of improved social benefits and security for these children and families. Postal Increase The government is of course sympathetic with family allow- ances because the legislation was introduced by this party under the leadership of the late Mr. King. However. progress in such fields must be kept in line With the ability of our economy to carry the load. This session the government is initiating legislation to provide assistance for disabled persons and it is the general view that this is preferable to increasing family‘allowances at this time. Family Allowance legislation was introduced in Canada in 1944 and since that time has resulted in the payment of over $2,480 million to Canadian families. There has naturally been some criticism of the proposed postal rate increase due in April. There is as expected a division of opâ€" inion in the House of Commons but everyone agrees the deficit in A resolution was presented this week urging the government to increase the payments of family allowances. The government re- jected the plea as it would have meant an increase in estimates for this year of nearly $170 mill- ion. Health Minister Hon. Paul Martin met here in Ottawa this week with representatives of the provinces discussing plans for im- proved social welfare legislation. The federal minister is conferring with the representatives of the provinces on a measure to facili- tate the establishment nationwide of a federal-provincial assistance program to totally disabled p‘er- sons. The establishment of such an assistance program is one of many projects where federal- provincial coâ€"operation is essen- tial if the scheme is to be suc- cessful. Family Allowances Prime Minister St. Laurent leaves next week on a strenuous trip around the world. This is essentially a goodwill tour and as Canadians know he is a most successful traveller. His mess- age of peace and goodwill to sis- ter nations of the Commonwealth and other countries of the world will strengthen Canada’s interna- tional position and should result in much that is good not only for Canadians but all people every- where. Pensions For Disabled Write that letter you havé in One of the great milk produc- ing cows in the Jersey breed is Bendemeer Royal Dolly. She was 'bred by Harry Barber at Gorm- ley where she made a few rec- ‘ords, then she went to the herd of James Fox at Kingsdale Farm, and there she produced two rec- ords that were class leaders, and one record of 18,557 lbs. of milk was the high record over all ages in th eJersey breed in 1951. She has been awarded a Ton of Gold cerlficate, and a Gold Medal cer- tificate, and has recently quali- fied with her 8th record for a Gold Medal certificate. This time Dolly went on test at ten years of age. and produced 14,136 lbs. of milk and 611 lbs. of fat, in the herd of W. R. Aylesworth, King- ston, Ontario. Her total produc- tion to date is 104,820 lbs. of milk, 4,685 lbs. of fat. l BR_ENDE_M_EER ROYAL DOLLY tended but put off. It may bring great happiness to the recipient. In these busy days we may think we cannot find time for what may be a gracious act. About the letter itself: make it cheerful, don’t tell ‘your troubles; most people have enough of their own, make it appreciative. The man or woman hasn't been born . who does not welcome words of hon- est esteem. Don’t forget the children. A child will remember a.1etter, not for a day; maybe for a lifetime. Our quotation to-day is from the Book of Proverbs: “A word fitly spoken is like apples of gold in pictures of silver.” Feet Frontag Feet on Feet on Feet at rear No. of acres Name . Address Lot . . . The new Ambassador gave a most impressive message and an inspiring account of the historic founding of the State of Israel. Facing many gigantic economic internal problems and harassed by unfriendly attitude of the Ar ab States Israel notâ€"withstanding is making a gallant and courag» eous effort to fulfill the bliblical .words of prophecy and become a homeland for the Jewish people. Israel which is just one-forty- fifth the size of Ontario provides automatic citizenship for every Jew at the port of entry. The landscape he said was drenched with historical significance and association with old and historic names. It conjured up the days of King David and King Solo- mon. One criticsm levelled at the proposal is that the government could save $5,000,000 by abolish- ing the privilege of franking mail, the practice by which all of- ficial government mail is carried free. Should the practice be abolished it would mean every department would just have to raise that much more money to pay postal charges, and the mon- ey would come from only one source Vâ€" the taxpayer. Israel Ambassador ‘ This week I attended an offic- ial reception for Horn. Michael S. Comay new Ambassador to Can- ada from Israel. The government has taken the view that it is just good national business administration that these increased costs should be paid by those who use the service. After all the Post Office is a service de partment and should within rea- son pay its way. The salaries of those who han- dle the mail has been increased and expenses in carrying and handling mail have increased as have costs in all lines of business operation. In proposing the increased postal rate the government has taken the stand that those who use the postal service should pay for it. Those opposed to the in- crease in postage say the deficit will have to be paid, but let ev- erybody pay for it, whether they use it or not. The latter could be accomplished by imposing a stamp tax on cheques, receipts and legal documents. This would bring in substantial revenue to the postal department in no way related to returns for postal ser- Vice. The proposed increased postage rates are occasioned by certain definite factors. operation must be overcome Name of Property Owner Would you, Mr. and Mrs. Property Owner, be good enough to assist the Assessment Department with this work, as provided for in Section 13, Sub Sec. 2, of the Assessment Act, by filling out this form and mail- ing it to the Assessment Commissioner, or hang it up in your kitchen so that it will be handy when the As- sessor calls at your home. If your property is an ir- regular shape a sketch would be very helpful. As we are completing the re-assessment of Mark- ham Township in 1954, it is necessary that we know the correct size of each parcel of land in the Township. SMALL PROPERTIES Frontage Mr. and Mrs. Property Owner of Markham Township side side their TV centre. There is no “bargain in a set that appears less on the initial purchase price but which has hidden cost in the form of service and maintenance later. Unlike distributors in lar- ger centres that rely on a fast turnover to a continuous stream of new ,transient customers, ours is a REPEAT business and a re- peat customer MUST BE A SAT- ISFIED CUSTOMER! Drop into our store here in Thornhill and compare our prices and service. For service call AVenue 5-1333 or BAldwin 1-5971. Total No. of Acres No No. No No No .o‘u . Acres Cleared Land . . . Acres Woodland . . . . . . Acres Marshland ..... . Acres Swampland ‘.. . . . . Acres Reforested Land Folks who know that any kind of TV can be a headache if your set is not installed and serviced properly are making BLACK- BURN’S APPLIANCE 8: SALES ASSESSMENT COMMISSIONER Box 57 Unionville, Ont. First of all you can forget any worries you might have about buying a new black and white set lest it be outdated by color re- ceivers. The most optimistic es- timate sets tho date when color sets will be available at a price we can all afford at three to four years in the US. and FOUR to FIVE in Canada. Production won’t commence for six .months in the US. and then they’ll sell for up to $1000. You can add a few hundred to this for Canada and it’s obvious why color receiv- ers will be a rarity for some time. We’ve been doing more snoop- ing on this subject than the pro- verbial village gossip at a sewing bee and are primed right full of the latest dope from the experts which we'll pass on to you in the weeks ahead. A lot of folks have asked us re- cently about color television â€" when color sets will be available and when stations will begin transmitting in color. In attendance at the Board meeting Monday were: Reeve W. J, Taylor and Clerk Lynett of Richmond Hill, Reeve Alf Le- Masurier of Markham, Reeve Marshall McMurchy; councillors Reid and Doyle and clerk J. M. McDonald of Vaughan. and Chair- man James Pollard; trustees Henry and.Mllls and secretary James Grainger of the Public School Board. Unless municipal council at next Monday’s meeting decides to rescind the debenture by-law, which seems unlikely in view of the October decision, all legal barriers to the erection of the much needed school will have been overcome. At the October meeting mem- bers of the municipal council re- viewed the whole situation and took the practical view that litiga- tion would be unfortunate and costly in both time and money. This it was felt would not be in the interest of the ratepayers as the only issue at stake was which municipality should add to it's debenture debt for issuing the bonds to pay for the building. The proportion of cost is already fixed and the division 81 per cent for Richmond Hill, 13 per cent by Vaughan and 6 per cent by Markham remains unchanged ir- respective of which municipality issues the debentures. (Continued from page 1) Finally in October 1953 follow- ing a joint meeting with the school trustees Richmond Hill council agreed to make another application to the Municipal Board. At the joint meeting trustees had advised that legal counsel had been retained and that court action might be taken to get action on the badly needed school and determine which mu- nicipality should bear the respon- sibility of issuing the debebnt- ures. R. Hill Public School To J. A. FLEMING, By WES; BLACKBURN FARM LANDS Advertisement Wedi‘fiSdé’ Thday' my 3 & 4 w. .m amtâ€"‘3 T61813th TUmer 4-1212 7’ DUNAUJ D’CUNNDWEBBIE REYNfllDS SMNWYCK-SUHiVANfieopafl RALPH MEEKER Monday & Tuesday â€" February 1 & 2 Friday & Saturday â€"â€" January 29 & 30 : BARBARA L. because her fear was greater than her shame Please note last complete show Wed., Thurs., Feb. 3-4, 8.30 p.m. Thursday, January 25’ Adult Entertainment BARRY plus In“ 05 O'her; 3 baby-talk