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r m LIBERAL. Richmond Hm. Ontario. 63 YONGE ST. S. 4. People read “The Liberal” ads when they are ready to make a decision and act WHEN THEY 'ARE READY TO BUY. THE MOST EFFECTIVE AND MOST ECONOMICAL WAY TO PROMOTE BUSINESS IS THROUGH NEWSPAPER ADVERTISING 8. Reading “The Liberal" is a long established habit with local residents and is a part 9. The newspaper is ideal for comparison â€" advertised items in “The Liberal” may be easily compared with items in other newspaper ads. Here Are Ten Solid [bets You 10. THE PRINTED WORD as it appears in “The Liberal” is MORE RELIABLE than the spoken word and it cannot be refuted because it’s more easily available for rev checking. More accurate information is obtained BY READING than by listening. The spoken word lasts but a second ~â€" THE PRINTED WORD IS ETERNAL. 5. “The Liberal” is convenient; it may be consulted at a time MOST CONVENIENT to Should Consider- In Planning Yaur Advertising Markham Township markets by reaching virtually every family and customer. “The Liberal" is an advertising medium that is WANTED â€" if is snng‘hf rafter and paid for --â€" and advertising in it is not an intruder in the home. it is welcome and accepted. 89% of “The Liberal” circulation is INSIDE its market area without over-extending into less promising and far away markets. of their everyday living. Every issue of “The Liberal” contains localized INFORMATION and FEATVRFS of interest to Richmond Hill and surrounding district residents and EVERY MEM- BER of their families. People like to read “The Liberal” ads. Newspaper surveys have shown that 85% of people want their newspapers to contain advertising because advertising in itself [S NEWS â€" informative news of great economic value. every member of the family. “V1 The Liberal“ provides penetration in the Richmond Hill and nearby Vaughan and MR. USINESSMAN “Home Paper Of The District Since 1878” FL'LLY PAID CIRCULATION (ABC RICHMOND HILL 884-1105 â€" 6 -â€" 285â€"3316 which naturally means BC)